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Negative Keywords to Consider for B2B PPC

by: on | Prominent Placement

One of the posts in my "Pulling PPC Levers" series is about negative keywords, and how they can help maximize your budget and conversions by weeding out unqualified clicks.  I just came across an old but good blog post  entitled "200+ Negative Keywords to Consider for B2B PPC."  Obviously, you'll want to go through this list carefully before adding any of these negative keywords to your campaign, but it looks like a great start to help you avoid searches by job searchers, people doing research, price shoppers, DIYers, and more.

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